It’s Starbucks Red Cup Day. Here’s what to know about the event.
November 14, 2024
3,444
Pumpkin spice menus return
Pumpkin spice menus return
03:27
It is Red Cup Day at coffee giant Starbucks, an unofficial holiday for java fans who enjoy discounts and rewards.
Here’s how it works: Stop by a participating Starbucks store on Thursday and get a free, 16-ounce holiday-themed reusable red cup when you purchase one of the coffee chain’s special seasonal drinks.
Former Starbucks CEO calls for revamped customer experience
06:11
Eligible beverages include:
Apple Crisp Nondairy Cream Chai Tea Latte
Apple Crisp Oatmilk Macchiato
Apple Crisp Oatmilk Shaken Espresso
Caramel Brulée Latte
Chestnut Praline Latte
Cran-Merry Orange Refresher
Cran-Merry Lemonade Refresher
Cran-Merry Drink
Gingerbread Oatmilk Chai
Hot Chocolate
Pecan Crunch Oatmilk Latte
Peppermint Hot Chocolate
Peppermint Mocha
Peppermint White Hot Chocolate
Pumpkin Cream Chai Tea Latte
Pumpkin Cream Cold Brew
Pumpkin Spice Latte
Salted Pecan Crunch Cold Brew
Sugar Cookie Almondmilk Latte
White Hot Chocolate
What do you get other than a free cup?
Customers who bring in their red cups to Starbucks locations receive a $.10 discount on their orders. Starbucks Rewards members who use the Starbucks app to order drinks get 25 bonus Stars, which are valued up to $1, according to Starbucks. The coffee giant notes that customers can bring in any kind of reusable cup to redeem the discounts.
Starbucks added that it encourages customers to use reusable cups to help it achieve its stated goal of reducing waste by 50% by 2030.
The promotion is also a way to drive foot traffic to the company’s stores as some consumers appear to be losing their taste for its brand of joe. The retailer launched its signature Pumpkin Spice Latte beverage earlier than ever this year, amid slowing traffic in stores and a dip in sales.
Megan Cerullo is a New York-based reporter for CBS MoneyWatch covering small business, workplace, health care, consumer spending and personal finance topics. She regularly appears on CBS News 24/7 to discuss her reporting.
A legjobb élmény biztosítása érdekében olyan technológiákat használunk, mint a cookie-k az eszközadatok tárolására és/vagy eléréséhez. Ha beleegyezik ezekbe a technológiákba, akkor olyan adatokat dolgozhatunk fel ezen az oldalon, mint a böngészési viselkedés vagy az egyedi azonosítók. A hozzájárulás elmulasztása vagy visszavonása bizonyos funkciókat és funkciókat hátrányosan érinthet.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
