Another Chinese Giant to Conquer the Domestic Car Market

Another Chinese brand is entering the Hungarian new car market: sales of Geely models are scheduled to start at dealerships in March-April, the importer Geely Hungary announced on Monday.

By the end of this year, 10-15 dealerships are expected to add the Geely brand to their portfolios, starting with two models. In the first year, another two models will be added to the range.

Geely has been present in Hungary since spring 2025 with its Farizon light commercial vehicle brand.

Geely is China’s second-largest electric vehicle manufacturer after BYD.

The holding company is expanding dynamically, having already acquired

• 100 percent of the shares in Volvo Car Corporation,
• a stake in the Aston Martin Lagonda brand,
• a joint venture with Mercedes-Benz to develop the smart brand,
• and a partnership with Renault in the development of powertrain technology.

Geely Auto Group controls several leading brands, including Geely Auto, Lynk & Co, and Zeekr, and is a global strategic partner of Malaysian national car manufacturer PROTON. It also has a majority stake in the Lotus luxury sports car brand.

Most of Geely’s manufacturing facilities are located in China, but it also has plants in the United States, Belgium, and Sweden.

In the medium term, it plans to establish one or two additional manufacturing facilities in Europe.

In 2025, Geely Auto sold 4.1 million cars globally, up 26 percent from the previous year, of which 3.2 million were Geely brand cars. The number of so-called NEVs (new energy vehicles) reached 2.29 million.

Via MTI, Featured image: Wikimedia Commons/ Public Domain

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